Current happenings
New book by Tonie Lewenhaupt
"Available in more colors and sizes. Swedish fashion. A history."
Articles about fashion, photographers, models, and cultural renewal in the 1940s and 1950s
Teckningsmuseet
Gestaltningar av sin tid - svensk modeteckning 1920-2020. Kerstin Lokrantz modetecknare, kläddesigner, modestylist, kostymör och författare.
First with Teenage Clothing
Kerstin Lokrantz was known as Sweden's first teenager—the very first true teenage model who started her career by wearing the garments she showcased backwards.
Clothes are My Profession
Kerstin broke through with a bang in the fashion world in the early 1950s. Almost immediately after completing her design education at Beckmans College of Design, she joined Wahls clothing factory, where her talent was quickly recognized.
Kerstin as a Teenage Model
Rye-blonde Kerstin, together with Gunilla Pontén, along with Gunilla Pontén, became the favorite models of photographers in the mid-1940s, and they became immensely popular.
Provocative New Thinking — Vintage Wahls
When the fashion company Wahls hired Kerstin Lokrantz as a designer in 1951, it was like letting a punk or Pippi Longstocking into the studio.